When we are in the process of redesigning the corporate identity of a company, it is of fundamental importance to identify its new objectives. This is emphasized here in the new message and the new logo, both of which should be clear and adaptable to identify the company and their combination must draw attention to the values it represents. Successful communication is based on these principles. Sprinter’s new logo is dynamic and identifies a company the clients can trust.
The message reflects the philosophy of Sprinter, which is a desire to continuously deliver perfection and professionalism.
MORE TO EXPLORE
AND THE SECOND PLACE GOES TO… THE HEREND BUTTERFLY
The readers of the Bonton magazine awarded the Herend Porcelain Manufacturing’s image advert second place in 2001.
25 YEARS OF COMPANY HISTORY: THE SAXON LOGO
The logo of Saxon had been created by talented designer Csaba Fóris 25 years ago.
A LADYBUG’S VICTORY
In the Kreatív Marketingkommunikációs Szaklap (Creative Marketing communication specialist’s magazine’s) contest 30 companies and 123 materials were judged by the jury.
